I help sellers get top dollar through a smooth, successful sale—powered by Coldwell Banker Realty’s proven marketing and tools. —Horacio
Seller Market Update: 01/19/2026
As January 2026 wraps up, the San Diego real estate market is moving at a more balanced pace. Inventory remains tight, supporting home values, while buyers are more selective and price-conscious due to higher mortgage rates. Well-priced, well-presented homes with…
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Ready to start exploring selling?
Let’s start with a no-obligation consultation or a with a RealScout Home Analysis
Selling for Top Dollar takes:
Effective Marketing
Effective marketing is key to selling a property for top dollar in San Diego. Professional photos, staging, and targeted advertising…
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Strategy
Selling a property in San Diego requires the right strategy. With a competitive, ever-changing market, proper pricing, timing, and positioning…
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Right Seller Representation
In a changing San Diego market, the right seller representation is essential. Shifting conditions mean pricing and positioning your home…
Keep readingSeller Recommendations:
“Knowledgeable, patient…”
“Horacio is knowledgeable, patient and a great negotiator!” -Mr. and Mrs. Martucci, Sellers
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“Appreciate everything…”
“Thanks Horacio! Appreciate everything you’ve done. thank you!” -ES | Seller
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“Professional at all times…”
“My dad and sister found Horacio to be pleasant and professional at all times. I’m grateful for the patience he…
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You Have Questions, I Have Answers!
Top 10 Questions…
For San Diego Home Buyers For San Diego Home Sellers For San Diego Real Estate Investors If any of the…
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Sell your SD home faster…
Hope you found those seller tips helpful! It’s a tougher market right now, and experienced representation matters more than ever.…
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What to expect next year…
📉 Experts anticipate moderate home price growth next year — a welcome shift after years of sharp increases. With prices…
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Recent Sales:
North Park, San Diego
This was the other half of the family who entrusted me to sell their home in Temecula. After years of…
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Talmadge, San Diego
This buyer found me through my website marketing and was immediately impressed by my professionalism and reviews. After meeting in…
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UTC, San Diego
There are times when you’re just meant to meet someone. This particular buyer came into my open house, and he…
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Ready to start exploring selling?
Let’s start with a no-obligation consultation or a with a RealScout Home Analysis
Horacio Hernandez 